Houston, TX - November 2025 - For over 15 years, Gold Rush has been Colorado’s trusted buyer of diamonds and precious metals. Now, the same 5-star service and expertise are available in Texas.
The company’s reputation for accuracy, honesty, and professionalism has made them a top name in the industry. Every client can expect a straightforward experience and the absolute highest payout possible.
Gold Rush Houston Heights isn’t a pawn shop - it’s a certified precious metals and diamond buyer focused on fair evaluations and genuine customer care.
Certified Diamond Specialists Deliver Honest, Accurate Appraisals
Gold Rush’s diamond specialists are trained and certified by the Gemological Institute of America (GIA), the highest standard in the industry.
Every diamond is carefully evaluated using precise grading methods to determine its real market value. Clients see the process in action, so there’s no mystery about how their diamond is priced.
Unlike pawn shops or jewelers, Gold Rush’s experts hold formal gemology training and certification. Their goal isn’t to buy low—it’s to pay fairly based on market data and the diamond’s characteristics. Customers walk away informed, respected, and confident in their payout.
At Gold Rush, every diamond is evaluated by a specialist who understands its true worth.
How Gold Rush Determines the Real Market Value of Every Diamond
Gold Rush evaluates each diamond using the same standards recognized worldwide: the 4Cs—cut, clarity, carat, and color.
These factors define a diamond’s beauty and rarity, which directly influence price. For example, a flawless, colorless diamond with a precise cut will always command a higher payout than one with visible inclusions or a poor cut.
To keep pricing accurate, Gold Rush references live market data and current spot prices before making an offer. The evaluation process is transparent and methodical. Each diamond is examined using state-of-the-art testing equipment that measures characteristics invisible to the naked eye. Customers are walked through every step of the assessment so they understand how value is determined.
Trust grows from transparency, and Gold Rush has built its reputation by being clear, consistent, and professional from start to finish.
What Sets Gold Rush Apart From Jewelers and Pawn Shops
Most people assume all diamond buyers operate the same way, but the difference at Gold Rush is hard to miss. Pawn shops focus on lending, not buying. Their goal is to hold your items as collateral and collect interest, not pay full value. Jewelers, on the other hand, buy selectively and at low margins because they plan to resell pieces at heavy markups.
Gold Rush takes a completely different approach. The team buys directly through a global network of refineries, wholesalers, and diamond specialists. This allows them to offer payouts based on real market value—not inflated markups or loan terms.
Customers appreciate a direct, transparent experience where everything is explained clearly. They know what they’re selling, what it’s worth, and why they’re getting the highest payout.
GIA-certified specialists on staff
Highest payouts in the region
Transparent, no-pressure evaluations
Safe and discreet in-person service
Selling your diamonds should feel rewarding, not uncertain — that’s why people choose Gold Rush.
Expanding Trusted Diamond Services to Texas
After building more than a decade of trust in Colorado, Gold Rush has expanded its diamond-buying services to Texas. The same professional evaluations, fair payouts, and certified expertise are now available in Houston and the Dallas–Fort Worth area.
Every Gold Rush location reflects the company’s core values: honesty, precision, and respect for the customer. Each transaction is handled privately and professionally from start to finish.
Anyone ready to sell diamonds and precious metals can visit or call (713) 424-GOLD (4653) to reach the team directly.
Gold Rush looks forward to helping even more people in Texas turn their valuables into fair, fast cash—with confidence and peace of mind.
